Irving, Texas – Today, the Big 12 Conference and Commissioner Brett Yormark announced a series of staff changes across the league’s leadership team.
Competition
Vice President of Football Scott Draper has been promoted to Chief Football & Competition Officer, where he will provide executive oversight of the entire Competition department while continuing to manage and grow Big 12 Football. Draper will be joined by a to-be-named Director of Football this Summer.
As women’s basketball continues to flourish, the Conference has tapped Dayna Scherf to serve in a newly created role as Vice President of Women’s Basketball. In this role, Scherf will focus exclusively on overseeing Big 12 Women’s Basketball and its growth trajectory. Previously, Scherf served as Vice President of Women’s Basketball and Competition at the Big 12.
The Big 12 has tapped Lisa Peterson to be the league’s Vice President of Olympic Sports. Peterson comes from the Pac-12, where she served as Senior Associate Commissioner of Sports Management and Championships, with an emphasis on the league’s 21 Olympic sports.
Communications
Clark Williams has been promoted to Vice President of Communications & Strategy, where he will oversee all sports, business, and strategic communications for the Big 12. Additionally, the Media Services department will be rebranded as the Communications department, which Williams will oversee and manage. Joni Lehmann, Senior Director of Media Services, will retire after 26 years at the Big 12 Conference. Lehmann will remain with the Conference through 2024 Football Media Day.
Bob Burda has transitioned into the newly created role of Chief Administrative Officer & Special Projects. This position will see Burda assist the Commissioner on a variety of initiatives and serving as the administrative liaison to the Big 12 Board and Athletic Directors.
Legal
Chief Legal Officer Jessica Presnall has been named Chief Legal & Business Affairs Officer. In this role, Presnall will continue her General Counsel duties and oversight of the legal, compliance and governance teams, and will provide oversight of Impact, Academics & Student-Athlete Success departments.